Thinking|Think Rival

  • Website:
  • Platform:Magento is a 100% Kiwi owned and operated online retailer specializing in suitcases, backpacks, travel bags and accessories.'s main focus is to provide customer with the largest selection of all your favourite luggage brands in one easy-to-use online luggage store.

Online Luggage

Powered by Magento

The 100% Kiwi owned business, focuses on supplying New Zealand customers with the best selection of luggage. Rival Ecommerce were tasked with rebuilding the existing site and applying a brand new responsive design, implementing new features and intergenerations along the way. Working with the popular Magento platform, we successfully migrated over onto a new clean codebase that has helped excel the brand and secure a solid foundation moving forward.

Featuring the top brands like Samsonite, Delsey, Bellroy and Eagle Creek - is the best place for Kiwis to buy luggage!


Bringing it all together

Services and skills used to complete this project

Mobile Optimised
A mobile optimised site takes into account the smaller viewport customers use when on mobile devices. Customising individual widgets and elements to create the best possible mobile experience whilst maintaining speed and performance.
Responsive Design
A responsive design, meaning the site is mobile friendly and "responds" to each device it appears on. This means the same site is shown for mobile, tablet and desktop devices without seperate mobile interfaces.
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Optimised Checkout
We make sure the shopping experience is as quick and seamless as possible. With optimised checkout flow, customers only need enter minimal information to complete their purchase.
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Analytics & Metrics
Keeping an eye on the key metrics that matter most for online stores, we integrate powerful analytical tools into our developments so our clients can track performance across mediums. 2
Magento Development
Using the powerful Magento platform as a base, we create custom designed frontend themes and integrate required extensions and integrations using best coding practice and methodologies


Platforms, partners and technologies in this project

Adobe Commerce Magento 2
Adobe Magento 2
Adobe Commerce (Magento) is a very powerful Ecommerce platform that has been designed for flexibility and scale. Adobe Commerce features a range of great features for businesses of all sizes.
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Afterpay is a service that allows you to shop now and pay later. With Afterpay, you can shop online at participating retailers and pay for your purchase over four equal installments, interest-free!
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