Thinking|Think Rival

Deadeye Darts
Magento 2

  • Client:Deadeye Darts
  • Website:
  • Platform:Magento 2
Deadeye Darts has grown to become Australia’s largest leading online darts superstore.
Deadeye saw this as an opportunity to offer a wide array of darts and accessories at affordable prices to the Australian public. It was out of this desire to become the world’s most all inclusive darts reseller that the Deadeye Darts website was born in the early nineties.

Deadeye Darts is an Australian owned and family run business dedicated to focusing only on the dart world.

Rival were contracted to build the new responsive Magento powered website, migrating customer information, products and orders from the existing platform and replatforming to Magento.

Bringing it all together

Services and skills used to complete this project 2
Magento 2 Development
Using the powerful Magento platform as a base, we create custom designed frontend themes and integrate required extensions and integrations using best coding practice and methodologies
Mobile Optimised
A mobile optimised site takes into account the smaller viewport customers use when on mobile devices. Customising individual widgets and elements to create the best possible mobile experience whilst maintaining speed and performance.
Responsive Design
A responsive design, meaning the site is mobile friendly and "responds" to each device it appears on. This means the same site is shown for mobile, tablet and desktop devices without seperate mobile interfaces.
Email Marketing
Email marketing services includes integration into an email marketing platform along with custom designed email newsletter and transactional email templates.
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Optimised Checkout
We make sure the shopping experience is as quick and seamless as possible. With optimised checkout flow, customers only need enter minimal information to complete their purchase.
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Analytics & Metrics
Keeping an eye on the key metrics that matter most for online stores, we integrate powerful analytical tools into our developments so our clients can track performance across mediums.
Deadeye Magento Development
Deadeye Magento Development
Deadeye Magento Development
Deadeye Magento Development
Deadeye Magento Development
Deadeye Magento Development
Deadeye Magento Development
Deadeye Magento Development
Deadeye Magento Development


Platforms, partners and technologies in this project

Adobe Commerce Magento 2
Adobe Magento 2
Adobe Commerce (Magento) is a very powerful Ecommerce platform that has been designed for flexibility and scale. Adobe Commerce features a range of great features for businesses of all sizes.
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Afterpay is a service that allows you to shop now and pay later. With Afterpay, you can shop online at participating retailers and pay for your purchase over four equal installments, interest-free!
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